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Conducting an interview: 7 dos and don'ts

The right approach makes the difference. Discover our 7 dos and don'ts so that you can have productive and insightful employee interviews through precise questions and targeted interviews.

Tanja Hartmann
Content Marketing Manager
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Employee interviews are often seen as a necessary evil — both by managers and employees. But anyone who uses them correctly ensures productivity in the long term, minimizes fluctuation and promotes high performers in a targeted manner. A structured conversation is not small talk, but an investment in the team's performance.

How managers get the most out of employee interviews

C-level decision makers have little time. A successful conversation should therefore be in 30 minutes Deliver results. The key is in the right Question strategy, which is based on three pillars:

1️⃣ Performance & Business Impact – What truly delivers added value for the company?

2️⃣ Employee Retention & Motivation – Who remains committed in the long run?

3️⃣ Efficient Communication – Don’t waste time, but achieve maximum impact.

7 questions that retain top performers and bring results

The right questions promote dialogue and help to conduct the conversation in a targeted manner. Here are seven questionsthat can contribute to a productive employee interview:

1 ️ ⟶ Which of your successes had the biggest business impact?
Why High performers want to be seen. This question shows appreciation without making it sound like “small talk.” At the same time, you can see who is thinking strategically.

2 ️ ⟶ Where do you see obstacles that slow down your performance?
Why Reveal untapped potential — often the biggest brakes on efficiency lie not in employees, but in processes.

3 ️ ⟶ What do you need to make your work even more productive?
Why This is not about wishes, but about concrete measures that increase output.

4 ️ ⟶ What would have to happen for you to still work for us in one year?
Why Direct insights into termination risks. Early action saves expensive new hires.

5 ️ ⟶ Which projects or tasks particularly appeal to you?
Why High performers are looking for challenges. If you don't offer them, you lose talent.

6 ️ ⟶ Which decision in recent months did you find incomprehensible?
Why Identifies critical points in corporate culture and shows where leadership can be optimized.

7 ️ ⟶ What ideas do you have to make our company more successful?
Why A simple lever for innovation: The best ideas often don't come from above, but from those who work operationally.

What managers should absolutely avoid: 5 typical mistakes

In order to have a successful employee interview, it is crucial how you formulate your questions. Improperly asked questions can not only frustration cause, but also negatively affect the conversation. By choosing and formulating the questions correctly, you create an open and constructive atmosphere that benefits both sides. Avoid questions that are defensive:

“Are you achieving your goals? ” → Sounds like control. Better: “What were your biggest successes? ”

“How do you spend your free time? ” → Too private, no added business value

“Why didn't the last project work? ” → Leads to defensive posture. Instead: “What can we learn from the project? ”

“Could you please procrastinate less? ” → Imprecise. It is better to give specific examples and clearly formulate expectations.

“Are you expecting family changes? ” → Inadmissible and potentially risky.

The 30-minute guide to efficient conversations

Managers have little time — but employee interviews don't have to last for hours to be effective. What is decisive is a clear structure, which provides quick but well-founded insights and leads directly to concrete measures. With this 30-minute approach, you avoid wasted time and maximize business impact:

Min 1–5: Start with success stories → Create a positive atmosphere.
Min 6–15: Core questions on performance, motivation, and challenges
Min 16–25: Clarify and derive actions → Agree on concrete steps.
Min 26–30: Wrap-up with future outlook and development opportunities

Conduct personnel interviews “out of office”

Staff meetings outside the office offer a refreshing change of pace and can significantly improve the conversation atmosphere. When you conduct an interview in a less formal setting, such as on a walk or in a coffee shop, you create a more relaxing environment that makes it easier for employees to speak openly. This informal atmosphere can help break down barriers and enable a more honest and productive conversation.

In addition, such conversations can show employees that their opinion is valued and that you are willing to take additional steps to take their concerns seriously. By conducting personnel interviews “out of office,” you not only promote open communication, but also strengthen the relationship with your employees by showing that you care about their well-being and satisfaction.

Tools such as ZEP support employee appraisal

An effective employee interview is based on data, clarity and efficiency — this is exactly where digital tools such as ZEP come in. Especially at C-level level, a structured basis of information is important in order to make well-founded decisions. Tools such as ZEP can manage working hours and absences simplify, which in turn creates time for valuable conversations.

1. Clear database

Instead of relying on subjective impressions, ZEP provides reliable figures on productivity, time spent and project successes. This allows managers to objectively assess where employees are showing strengths and where there is potential for optimization.

2. Efficient preparation

Instead of collecting information from various sources, ZEP provides a holistic overview of working hours worked, project participation and milestones achieved. This saves valuable time and enables well-founded discussions.

3. Targeted discussions

By using specific performance data and trends, employees can be specifically asked about successes, challenges and development opportunities. This prevents general, ineffective discussions and ensures a constructive discussion culture.

4. Reliable documentation

With ZEP, findings from discussions can be recorded transparently so that measures, agreements and goals remain comprehensible. This creates commitment and ensures that progress can be reviewed.

Conclusion: Using employee interviews as a leadership tool

The best leaders understand that Employee interviews are not an “HR process,” but a strategic management tool. With the right questions and efficient conversation, you can retain high performers, increase productivity and achieve business goals better — without wasting time.

FAQs

What is the best way to prepare for an employee interview?

Thorough preparation is crucial for the success of an employee interview. First, you should compile all relevant information and performance data from the employee. Come up with specific examples of topics that should be discussed and set clear goals for the conversation. Prepare open-ended questions that encourage employees to reflect and encourage constructive discussion. It is also helpful to plan the framework and logistics of the interview to ensure a smooth process.

How do I deal with difficult topics in an employee interview?

Difficult topics should be addressed with sensitivity and empathy. Start such conversations with a positive and supportive tone to create a constructive atmosphere. Use specific examples and remain factual to avoid misunderstandings. It is important to listen to the employee and understand their perspective. Offer solutions and development opportunities together and emphasize that the goal of the conversation is to help and achieve improvements.

What are the benefits of personnel interviews “out of office”?

Staff interviews outside the office can offer many benefits. The informal setting of a café or a walk creates a more relaxing atmosphere that makes the conversation more pleasant for the employee. This can result in the employee speaking more openly and giving honest feedback. Such conversations also show that the employee's well-being is important to you and that you're willing to take an extra step to maintain a good working relationship. This type of conversation can help break down barriers and improve communication.

Would you like to know more about ZEP?

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